NOWAK STATS

Data-Led Media Buying for UK Businesses

We help UK brands find the right audiences through precise, transparent media buying across digital channels.

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Our Media Buying Approach

We figure out who your ideal customers are using demographic, behavioural, and contextual data, then build campaigns that actually work for your business.

Audience Research

We identify your ideal customer segments using demographic, behavioural, and contextual data to create targeting strategies that get real results.

Campaign Setup

From setting up platforms to writing creative briefs, we launch campaigns that fit your goals across programmatic, social, and search channels.

Performance Reporting

Weekly dashboards and monthly deep dives into what worked, what didn't, and why. Full transparency on every pound of your budget.

Experience That Delivers Results

Based in Stanground South, Peterborough, we get the unique challenges regional businesses face—from reaching local audiences to competing with national brands online.

Founded by Daria Nowak, a former programmatic trader with 12 years at agencies in London and Cambridge, our team brings serious media buying know-how to UK businesses of all sizes.

We believe good media buying is about precision, not volume. Every pound of our clients' budget should be accountable to a measurable outcome.

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Our team collaborating on media buying strategies in our Peterborough office

Trusted by UK Businesses

Our data-driven approach gets measurable results across all digital channels.

247

Campaigns Managed

50+

Active Clients

£2.3M

Media Spend Managed

185%

Average ROAS

What Our Clients Say

Serving clients throughout the East of England and beyond with transparent, results-driven media buying.

We're a family-run bakery in Whittlesey, and Daria's team helped us reach customers we never thought would find us online. Our foot traffic increased 35% in three months.

Helen Blackwood

Owner, The Old Oven Bakery, Whittlesey

Working with NOWAK DARIA MARIA STATS DEVELOPMENTS LIMITED transformed our approach to advertising. They showed us where our ad spend was leaking and helped us focus on what worked.

Richard Mullins

Marketing Director, Cambridgeshire Homecare Services

As a small legal practice in Stamford, I was sceptical about programmatic advertising. They made it simple and transparent. Our client inquiries doubled within six months.

Eleanor Briggs

Partner, Briggs & Harper Solicitors, Stamford

Programmatic advertising campaign setup and management

Programmatic Display

DSP-managed campaigns across Open Web, private marketplaces, and programmatic guaranteed deals. We handle bid strategies, frequency caps, and creative rotation.

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Social media advertising strategy and implementation

Paid Social Media

Meta, LinkedIn, TikTok, and Pinterest ad management with audience testing, A/B creative experimentation, and conversion tracking.

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Analytics dashboard showing campaign performance data

Analytics & Attribution

Custom dashboards, conversion tracking audits, and multi-touch attribution modelling to understand channel performance.

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Ready to Optimise Your Media Spend?

Let's discuss how data-driven media buying can transform your advertising results.

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